Orbit Local

With local marketing, you’re working to optimize your website and advertising, both online and offline, to grow word-of-mouth and drive foot traffic and brand awareness within your local service area. Google Ads goes beyond search results pages to allow you to advertise on the Google Display Network, use remarketing campaigns to capture people who’ve visited your website on other platforms, and video ads. With a local search engine optimization (SEO) campaign, you are aiming to increase the visibility of your brick-and-mortar business within the search engine results page for local service-based intent searches. Now Social media marketing is a crucial part of any marketing strategy, but when implemented correctly, it can work for local marketing, too.

For customers who find your business through Google’s Local Services Ads, they are eligible for reimbursement if they’re unhappy with your work. Now that you know whether or not your business can utilize Google Ads, let’s take a closer look at what it really means to not only use Local Services Ads, but to stand out amongst other small businesses as well. Your Local Services Ad will give customers the information that’s crucial for them to choose your business: the services you offer, the area you service, your hours, and your business’s reviews. Orbit Local Will Send Your Business into Hyperdrive At Orbit Local, we have a tried-and-true process that refines your business and catapults your success into outer space.

Local Awareness Facebook ads get the information to the social media user through local SEO and get the social media user connected with your practice. Social media ads are also available if you want to boost your social media results and attract more patients to your dentist practice. In addition to the Facebook social media advertising capabilities listed previously, your practice can use the new Facebook social media messaging ad for those with social media profiles. Although many people use social media and a website for their dental clinic questions and guidance, some people don’t use social media at all, or even email.

David Tree Service is a tree care and landscaping company located in Northern Virginia. David Castro, an owner-operator, provides professional tree services and landscaping with around-the-clock emergency services. We created a WordPress website with Pay-Per-Click advertising to help drive leads to his business directly. We submitted his business to all the major online business directories to help boost his local presence along with Google My Business optimization.