Tales of the Cocktail

TICKETS NOW ON SALE FOR TALES OF THE COCKTAIL 2019 The Foundation Opens Ticketing and Announces its 2019 Seminar Lineup NEW ORLEANS- April 15, 2019 - Tales of the Cocktail Foundation is pleased to announce that tickets for the 17th annual Tales of the Cocktail, taking place from July 16-21 in New Orleans, are now released to the public. Founded in 2002, Tales of the Cocktail has grown from a small gathering of cocktail lovers into the world’s premier cocktail festival hosted in the historic city of New Orleans

NEW ORLEANS and BROOKLYN, N. Y.— Q, the fastest-growing premium mixer brand in the US, as well as the number one brand among bartenders in America, has announced that it has signed on as the official and exclusive mixer partner of Tales of the Cocktail, the annual event, now in its 17th year, that has evolved from a walking tour of historic New Orleans cocktail bars into the world’s premier cocktail festival. Q Mixers VP of marketing Jaron Berkhemer said, “Tales of the Cocktail is recognized as among the most important events on the cocktail community calendar, each year bringing more than 30,000 brands, bartenders, and cocktail enthusiasts to America’s best drinking city to experience the best our industry has to offer. “We are so thrilled to announce Q Mixers as our official mixer partner for Tales of the Cocktail,” said Caroline Rosen, executive director of Tales of the Cocktail Foundation. About Tales of the Cocktail Foundation Tales of the Cocktail Foundation is a non-profit organization that educates, advances and supports the global hospitality industry and creates lasting impact in our host communities.

When Tales of the Cocktail commissioned artist Elizabeth Barreto for our Day of Service artwork, the artist drew from a deep well of influences and a love of her native Puerto Rico. "The challenge was to translate the many concept ideas I have when I think about the Island’s most iconic landscapes, our pop culture, the growing cocktail culture and the Caribbean experience overall." Tales on Tour — blends a swirl of influences into a single layered design: the essence of hospitality, cooperation, natural beauty and of course, a celebratory drink after the day’s labor is done. The artist's challenge resulted in a complex image anchored by a strong handshake —symbolizing friendship and cooperation— topped with a multi-layered tulip glass with tropical plant life (coconut palm, flower petals) and a silhouetted seascape of Old San Juan's Castillo de San Fillipe del Morro.

Tales of the Cocktail Foundation Announces Day of Service Initiatives for Tales on Tour During Tales on Tour: Puerto Rico Special Edition, festival attendees and sponsors will partake in a Day of Service to directly assist the Puerto Rican community NEW ORLEANS, LA -March 6, 2019 - Tales of the Cocktail Foundation's 2019 Tales on Tour: Puerto Rico Special Edition will take place March 10-13, 2019 with programming dedicated to serving the Puerto Rican community as it continues to recover from the destruction caused by Hurricane Maria. The Foundation, its sponsors, and renowned philanthropic organizations have partnered together to create a dedicated Day of Service (Tuesday, March 12) where attendees will have an opportunity to directly support Puerto Rico with volunteer efforts