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So, let’s take a look at 7 fail-proof tips to use marketing personalization to help you improve your audience engagement. You can use surveys to improve and monitor how they use your site and product. Since consumers like personalization, but don’t like feeling as though they’re being tracked, tailoring your offer to what they personally need is the best way to improve engagement. If you’re not sure where to start, use Audience Insights on Google Analytics and social networks like Facebook.

Although a bit more controversial as it involves a much more complex system of artificial intelligence, the premise is still to use machine learning to assist drivers in having a better and safer driving experience. Not only will A.I. create new jobs and tools for workers, but it has the potential to lead to new industries and lines of business. A recent study by Accenture data showed that the A.I. healthcare segment is expected to reach $6.6 billion by 2021 and has the potential to save the industry $150 billion annually by 2026. We’ve seen how the use of artificial intelligence has already improved the banking and healthcare industries, but the possibilities are endless: supply chain, internal communications, retail, higher education, and more Ultimately, no matter how human your workforce may be, the combination of people and A.I. has the potential to propel any industry into the future.

We’ve just added a new feature in Cerkl Insights that makes it easier than ever to share your Cerkl data story with stakeholders in your organization. If you want to try it out, log into your Cerkl admin account, navigate to Insights and click My Dashboards. Once a dashboard is shared via link, all new changes you make to layout, components, or filters will be reflected on your recipient’s link. If you are just getting started with Cerkl Insights, or you need some help getting inspired, don’t fret.

Instead, it is a combination of the company culture, the technology and resources available to employees, and their physical working environment. It’s the way employees would describe the company when the CEO isn’t listening. A key component of employee experience is empowering employees with the right technology in the right context to enhance their day-to-day activities–not get in their way. Just as marketing teams view messaging and information through the lens of the consumer, internal teams have a unique opportunity to view communications through the eyes of employees.