cpcstrategy.com

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With over $50 million in ad spend under management, we know a thing or two about Retail Search advertising. Check us out at http://cpcstrategy.com.

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Highlights
Facebook Reigns as King of Influencer Marketing

New research from CPC Strategy reveals nearly 70% of consumers are most likely to hear about new products, services, or events from people they follow on Facebook San Diego, CA  — Commissioned by CPC Strategy and conducted by Survata, the survey asked 1,500 online respondents ages 18-65 a series of questions, including how consumers determine whether a post is sponsored, how consumers feel about seeing ads in their social media feeds, and what products and services consumers have purchased based on an influencer’s social media post. When brands invest in influencers who consumers trust, and utilize platforms their target audience use most often to discover new products and services, influencer marketing offers a powerful and cost-effective way to generate brand awareness and increase sales. For an overview of the research findings with a link to the complete research findings and analysis, please visit https://cpcstrategy.com/the-2018-u-s-influencer-marketing-report/? utm_source=publication CPC Strategy is a retail-focused digital marketing agency that specializes in driving performance growth on the channels that directly impact a retailer’s digital bottom line.

Amazon's Choice: Order Amazon Prime Products with Echo

Amazon’s Choice is a label applied to products that can be directly purchased from Amazon Echo (i. e

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