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Online bodybuilding and fitness magazine and community.
Let’s be honest, consumers are smarter today than they ever were, and their knowledge is constantly expanding. Marketing ploys that once worked to sell a product are no longer pulling weight management products off the shelves
Recently, the Federal Trade Commission (FTC) has cracked down on a supplement company for purchasing fake reviews for their products on Amazon and slapped them with a $50,000 fine. This supplement company paid a third-party website to create fake reviews of their product on the Amazon platform so that the company could maintain a five-star rating with their product
Going back to an era of bodybuilding, where magazines ruled and no one had ever heard of social media, much less the internet, a young man from Philadelphia wowed the sport with a stellar physique than could potentially go all the way. Al played all the major sports from track to football, was very familiar with weight-training, and had a very strong work ethic, from his earliest beginnings
I love innovation. Especially when it comes to a new protein powder