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This is part two of a two-part series on starting and running your fashion business. We begin with branding and logistics

There’s a tiny bit of a difference between being in the creative domain and turning that into a business. The moment you begin thinking of your fashion design studio as a place where supply chains come to life, there are several aspects to look at beyond doing just the creative work

Indeed, there’s never been a better time than now to think about all the coral reefs that we’re collectively bleaching, because we simply cannot seem to stop polluting our seas. From a fashion design perspective, Living Coral has the distinct advantage of being adaptable across several different textiles and forms. A Living Coral jacket is just what one needs to keep the coming winter’s blues away (Winter Is Coming, again and again). We’re also looking at Living Coral jackets that are sure to appeal even to people who traditionally prefer the blacks and the blues.

When we think of Pantone’s Color Of The Year, we often assume that it has just been around forever, maybe even since before the world wars. Here’s a brief history of Pantone, trends over time, and how cyclical patterns help expand the seven colors of the rainbow into a plethora of hues and shades. However, what held Pantone in good stead on the years since is the fact that they comb every trend, every medium and every significant event in the year gone by to predict a color that best represents the future. Perhaps because trends are wont to reappear, or maybe because we only have so many colors at the end of the day, we often notice patterns over time in how the colors make a comeback albeit in different shades.