Spark

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Spark is a leading integrated communications and strategic marketing agency.

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Highlights
OnePlus Enters Smartwatch Market with First Major Wearable and Accompanying OS

The wearable device will hit the US market on April 14 and has so far received a rapturous reception from outlets like TechCrunch. Doing so will give the watch one to two weeks of life on a single charge, making it an industry leader in battery life. Just like consumers, we can’t wait until the reviews of this device start hitting tech sites. We’re expecting great scores for this durable, functional smartwatch with incredible battery life.

DChained CEO and Founder on Robinhood and the Best Crypto Trading Platforms

With excitement around Bitcoin and other cryptocurrencies reaching a fever pitch, it makes sense that consumers (and the media) would be looking to experts for recommendations on the best trading platforms. When U. S. News and World Report put together a list of the five best cryptocurrency trading sites, they reached out to experts for advice. In addition to Robinhood, U. S. News and World Report goes on to recommend Coinbase, Binance, Gemini and Kraken for both security and speed. If you’re interested in crypto investing the piece is worth a read, as is 10 ways to keep your cryptocurrency safe.

5 Marketing Tips for a Successful SPAC

Few moments are as important in a corporate lifecycle as going public and we’ve never seen so many companies weigh IPOs vs. direct listings vs. SPACs. To make an impact, investors need to understand and value your corporate brand, which encompasses your value proposition and a marketplace of ideas that convey brand equity and a “return on investment. Many of the companies with successful SPACs did a few things well, but the companies who seem to have the best SPACs are the ones that executed a valuation-raising marketing plan. They focused on PR – securing stories in the media, on relevant insider blogs and on TV to raise their corporate profile and educate investors and constituents on their market position and ROI.

Forbes Names Wallbox’s Pulsar Plus “Easiest Way to Charge at Home”

As the US EV market continues to rev up, Wallbox is ready to meet the demand for safe, no-hassle at home charging. In a recent write-up at Forbes, a consumer tech reporter called Wallbox’s Pulsar Plus, “the easiest way yet to charge at home.” While you can easily convert a standard wall socket into a level 1 charger, you’ll be looking at extended charging times – if you need to completely charge your car from zero, leaving it plugged in overnight may not even be enough time. Enter the Pulsar Plus, which makes converting a 240V (the kinds used for large appliances like washers and dryers) into a level 2 charger simple. Forbes would agree, remarking that, “ installation is simple and the diminutive size of the main unit makes it easy to find a spot for it on your wall.

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