Jason Hill Digital

Whilst it’s great that you don’t need a developer to install these plugins and expand the functionality of your site – many people don’t understand the ins-and-outs of how to use plugins. The more advanced features you use with these site builders, the more additional code and resources your site has to unnecessarily load. You won’t need all of the features, but it’s easy to turn on/off the ones you do and don’t want. It adds the Google Analytics tracking code to your site (without you needing to edit your site code).

So you’ve got a Facebook page, with a few hundred, or maybe even a few thousand likes, but you can’t understand why no one is interacting with your posts. The competition is high, and if your content isn’t a strong competitor, then it most likely won’t even be shown in your fans’ feeds. With constantly evolving algorithms, users will be shown content that they’re most likely going to enjoy, favouring high quality posts. and there are quite a few ways to make sure your page’s content is making its up into people’s newsfeeds.

Whilst everything is going digital, many human interactions still remain physical (luckily) – and it’s often easier to trade a piece of paper than to awkwardly fumble on our phones trying to store the other person’s details. If you have a boring business card, you run the risk of the person you gave the card to forgetting or discrediting your interaction. I’ve compiled a list of cool and interesting business card ideas that might give you some inspiration for your next business card design: Is it a Swiss Army Knife, or is it a business card? Don Ho, the creator of popular text editor, Notepad ++ creatively designed his business card to represent the software he developed.

Screen sharing – some live chat apps even allow the user to share their screen with you, making it easy for you to guide them through a process on your website File sharing – majority of live chat apps have a file sharing feature, making it easy to send photos, PDFs, Word Documents and more Ticketing – unable to help the customer out through live chat? Different live chat apps have different setups, but usually you can gauge a user’s experience with a simple thumbs up/down poll at the end of a chat session API integration – some live chat apps integrate with other services such as Salesforce and MailChimp. There are a few cons you need to take into consideration though: It requires manpower and effort –  depending on your business, you may need to hire one (or many) employees to man your live chat software, handling enquiries as they come in. you basically don’t have to touch a single key on the keyboard, everything is handled by if-this-then-that pieces of code, and almost anything can be implemented depending on your Chatbot software Whilst a “robot” may solve some of your problems, new issues often arise due to the lack of a human element, please consider that: The software may need training – just like humans, a Chatbot needs to learn how to respond to questions, and a bit of initial effort may need to be put into setting up the system Lacks a human touch and empathy – whilst you can make your predefined responses sound as friendly as possible, at the end of the day, they’re coming from a computer.