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None Company wide goal to take a Mental Health Day (between May – June) As COVID-19 and Mental Health Awareness Month collided (hello, May *wave*) None A Seer team member led session on their approach to mental health Following the month we surveyed the team to understand the impact our focus had made. Wil posted to his LinkedIn community wanting to understand what other organizations were doing to support their team’s mental health. So we began a 4 month deep dive into organizations that could supplement our current benefits and support our team’s mental health.

Programmatic is probably most often used in the context of paid advertising, where we’re able to leverage consumer data and data from various sources to deliver ads to the right audience at the right time with the help of programmatic advertising platforms. For example, if you’re a website that publishes travel guides in various sites and countries, then you might get a huge amount of traffic from people searching for “what to do in [city]” on such a scale that it would take ages to publish those pages manually, when users are primarily searching with the same intent. The difference that we’re talking about here is that we would drive users directly to the page with relevant information to a given category, region, etc. vs. funnel users to one page as a “doorway” to get to the actual relevant information, which isn’t going to be as useful. This way, you’re making sure you’re not creating hundreds of thin pages, but pages that take into consideration the content users are most often looking for.

According to recent onboarding and retention statistics, organizations with a standard onboarding process have seen a 54% increase in employee productivity and a 50% increase in retention rate of new hires. In my first week of onboarding, myself and everyone who started at the same time as me were added to a “New Hire” chat and assigned a buddy/seasoned coworker from our department. From thoughtful Google chats sent on my first day to a handful of “get to know you” meetings with leadership and my cohort, it’s been made very clear how much the leadership team cares about Seer and Seer employees. The platform’s algorithm will then match you up at random with people within your company that share those same days, and you schedule a virtual chat!

What your company should start doing, stop doing and continue doing Within just the last three years, there have been numerous updates to strengthen the privacy of users on the internet: More and more browsers are moving away from third-party cookies, with Google planning to deprecate them sometime in 2022. The data providers who collect third-party data then enable other companies to purchase it to enrich their own datasets or better target specific audience segments. It ties into Google’s new browser framework called TURTLEDOVE, which would keep user data in the browser. This could keep user data more private and still enable features that could be lost completely with Google’s solution such as remarketing.