Big Leap

Glossary pages: If your business uses a lot of technical jargon, glossary pages are a great way to educate prospects. Three-fourths of B2B and sales leads believe webinars are the best way to generate high-quality leads. Use email as a way to check-in on your leads and more importantly, a way to encourage them to engage with your product. Among the top 50 SaaS companies, the top four social media channels are as follows: Webinars, case studies, videos, and checklists from your content marketing efforts are great options to share on your organic social campaigns.

None B2B tech companies allocate about 15% of their overall budget to marketing every year. In a survey, 80% of B2B tech marketers expressed writing skills were important, followed by content marketing skills (78%), digital media skills (77%), data analysis skills (77%), and email marketing skills (65%). SaaS companies send out are: welcome emails, onboarding emails, feature announcements, new content (blog posts, videos, etc.), newsletters, surveys, and check-ins. Whether you’re looking to create more content or make site adjustments to encourage more conversions, focus on these 40 SaaS/tech marketing statistics to elevate your business this year.

Lehi, UT — Known as one of Utah’s award-winning digital marketing companies, Big Leap is raising the bar even higher by naming versatile product developer, multi-exit company founder, and CEO mentor, David Oldham as their new President. Dave has an incredible track record of building and scaling companies and we have complete confidence that he will be a key part of With over 28 years of experience in product development, record-breaking sales, marketing, and strategic operations, Mr. Oldham is no stranger to creating and expanding successful products. I believe in building products that have lasting value, putting customers first, and delivering innovative solutions to make people’s lives better,” said Oldham. Inc.’s top 5000, Big Leap’s clear vision, innovative digital strategy, and dream team is poised to take the company, their services, and their clients to new levels in big ways.

We analyzed several key touchpoints on Cotopaxi’s website to create a truly holistic SEO and website audit. Cotopaxi’s website currently has many conversion-friendly elements, but additional testing could be done to improve conversions. None Fixing the discrepancy on their 10-15% coupon offer for email list sign-ups Improvements to Cotopaxi’s user experience could also help optimize conversion rates. It’s estimated that 91% of online shoppers trust online reviews, so every company should root out negative reviews that may dissuade new customers.