Botanica and Bloom

Like no matter how much work and effort you put into your business each day, you’re not seeing the results of that work? And I mean, that’s just social media, it doesn’t make or break my success, but it’s frustrating! and it can sometimes feel like all of the work that goes into it, isn’t working because I didn’t get the immediate BIG goal results I want. That well-written social media caption, the thoughtful and informative blog post, each successful wedding under our belts, those are the bricks that become the foundation of who we are and what we want to accomplish.

Through trial and error, online training videos, in-person floral classes and learning as I go, I’ve turned my florals into arrangements I’m proud to call art. Learning new techniques to hold a bouquet while designing, and certain aspects of floral placement were key in my growth as a floral designer. Having the chance to attend the Team Flower workshop would give me an opportunity to hone my floral craft and the business side of things in time for our big move. Learning in-person from Kelly at this upcoming intensive would allow me to really nail down the style of florals I want my brand to provide for all of my clients moving forward.