N6A

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Award-winning brand communications agency based in New York City. Outcome Relations™ model and the first PR firm to establish a service model that is fully accountable and aligns with the top business outcomes of CEOs, CMOs, and brand marketers.

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Highlights
N6A Promotes Daniela Mancinelli To CEO

— North 6th Agency (N6A), The Outcome Relations Agency™, today announced the promotion of Daniela Mancinelli to Chief Executive Officer and John Hannaway to Chief Operating Officer, effective January 2021. M&A. Rizzetta will also focus his time on investments and community initiatives through North Sixth Group, a family office holding company which owns a controlling interest in N6A. Mancinelli has been with N6A since 2015 and has served as the firm’s Chief Operating Officer since 2018. Based in the heart of SoHo in New York City, N6A is the creator of the Outcome Relations™ model, which combines earned media, paid media, enterprise value services and proprietary KPI technology to drive specific business outcomes for CMOs, CEOs, and brand marketers. ’s clients have successfully exited to more than 30 global enterprises, increased revenue by up to 100%, created more than $10B in enterprise value, improved market share over their competitive set by 40%, won recruiting battles for the industry’s best talent, IPO’d on NYSE, NASDAQ, leading international exchanges, and raised more than $5 billion from the world’s most prominent investors.

North 6th Agency Announces Partnership With Lunchbox As Public Relations Agency Of Record

Lunchbox’s suite of services ranges from delivery to in-store solutions including, web ordering; app ordering; self-order kiosks; phone-to-table; flexible loyalty programs; and catering systems. Based in the heart of SoHo in New York City, N6A is the creator of the Outcome Relations™ model, which combines earned media, paid media and proprietary KPI technology to drive specific business outcomes for CMOs, CEOs, and brand marketers. ’s clients have successfully exited to more than 30 global enterprises, increased revenue by up to 100%, created more than $10B in enterprise value, improved market share over their competitive set by 40%, won recruiting battles for the industry’s best talent, IPOd on NYSE, NASDAQ, leading international exchanges, and raised more than $5 billion from the world’s most prominent investors. N6A has received several industry accolades, including The Observer’s “PR Power 50” list, Entrepreneur’s Top Company Cultures in the United States, PRWeek’s Best Places to Work, and Digiday’s Most Innovative Culture.

North 6th Agency Launches N6A Enterprise Value Services

The Outcome Relations Agency™, today announced that it has launched N6A Enterprise Value Services, a dedicated services unit specializing in investor relations, financial communications and shareholder value optimization. Jr. Delaney is a 30-year financial communications veteran who has served as an embedded investor relations advisor for several public, private and pre-IPO companies including: Titan Corporation, which was acquired by L-3 Communications for $2.65B; NCI, Inc., which was acquired by H. I.G Capital for $283 million; Stanley, Inc., which he supported through a successful IPO and acquisition by CGI, Inc. for $1.05 billion; and SAIC, a multi-billion dollar Fortune 500 company. Enterprise Value Services is designed to help clients achieve specific financial outcomes, including: defining and reaching valuation targets; IPO preparation; public company investor relations consulting; shareholder communications; and outcome-driven liquidity events. Through our Enterprise Value Services capabilities, we are able to work hand-in-hand with our clients in the C-suite to serve as their advocate in achieving successful investor outcomes that maximize shareholder value, such as M&A transactions, pre-IPO and public market events, business transformations, beneficial capital raise outcomes, and shareholder acquisition and retention.

North 6th Agency Announces Strategic Venture With Award-Winning Integrated Marketing Firm Magnetik

The Outcome Relations Agency™, today announced that it has entered into a strategic venture with integrated marketing firm Magnetik™. Since 2006, Magnetik has established itself as a premier integrated marketing agency based in New York City. N6A will be integrating Magnetik’s suite of services into its Outcome Relations™ offering for clients, which combines earned media, amplification and KPI alignment to support the specific business outcomes of CMOs, CEOs and brand marketers. Through the venture, N6A will now offer the following services to enable clients to amplify their Outcome Relations™ campaigns: “Magnetik’s suite of digital offerings serves an important purpose in enabling brands to amplify the power of credibility assets to drive specific business outcomes,” said Matt Rizzetta, CEO of N6A. Based in the heart of SoHo in New York City, N6A is the creator of the Outcome Relations™ model, which combines earned media, paid media and proprietary KPI technology to drive specific business outcomes for CMOs, CEOs, and brand marketers.

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