With environmentally-friendly formulas made from natural ingredients and concentrated in order to limit the amount of packaging they require, the brand’s products, which are never tested on animals, are respectful of the environment.
–Their brand-new partnership with “La Collecte du Coiffeur” is also in keeping with that commitment, as some of their energy-generating packaging (such as dye tubes and aerosols) can be eliminated in accordance with current environmental standards.
Just like his father-in-law and predecessor Jean-Marie Greyl, David Brooks, Director of Research & Development, uses natural (preferably organic) ingredients to the greatest extent possible in his formulations, while also taking the traceability of components into consideration.
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