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Speaking Events: CES has a wide variety of speaking panels off the show floor, and they’re a great way to stimulate your brain and network with like-minded attendees. If you’re on the fence about renting booth space on the show floor, where you’ll be competing with tech giants who make everything from 8K TVs to drones you can fly around in, consider exhibiting at Eureka Park. With the industry’s major marketing and creative influencers in attendance, this supplemental space has its own exhibit opportunities, keynotes and partnerships to ensure your brand is seen and heard. Whether you make your presence known on the main floor or supplemental events for influencers and reporters, it is paramount to plan your company’s time at CES well before snow hits the ground.

Occurring the day before the show floor officially opens, Unveiled hosts hundreds of journalists in a single location to reveal new technologies that will be announced the next day. Speaking Events: CES has a wide variety of speaking panels off the show floor, and they're a great way to stimulate your brain and network with like-minded attendees. If you're on the fence about renting booth space on the show floor, where you'll be competing with tech giants who make everything from 8K TVs to drones you can fly around in, consider exhibiting at Eureka Park. Whether you make your presence known on the main floor or supplemental events for influencers and reporters, it is paramount to plan your company’s time at CES well before snow hits the ground.

When giving a presentation, three factors have an impact on your audience: body language, tone of voice and words. This isn’t to say the time spent carefully crafting your speech isn’t important, it’s just a reminder to remember the key role that your posture, gestures and facial expression have when speaking to others. Remember to always put one foot in front of the other to keep your balance and to prevent yourself from locking your knees • Consider your facial expressions: If you have a natural, er, “resting face,” practice your presentation in the mirror to observe your facial expressions and ensure they match the overall tone of your presentation • While making eye contact, it’s also important to avoid scanning – rather, address a few attendees sequentially Once you’ve mastered body language, incorporate the following pointers for your tone of voice and your overall words:

Next year, from Jan. 9-12, 2018, marketers will unlock their treasure chests and showcase their products to analysts, media, influencers, competitors and the public on the CES show floor. Although many marketers are taking advantage of the prime opportunity for social media engagement leading up to and even after the show, some are missing out on a key window: real-time activity on the show floor. But, FreemanXP & Event Marketing Institute revealed only 55 percent of marketers use social media during an event. Last year, CES 2017 entertained 187,000 industry professionals and earned almost 1 million Twitter mentions, 134 million Snapchat story views, 4.3 million Twitter video views and 39,000 Instagram mentions.