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Highlights
4 Graphic Design Tools for Beginners to Add to Their Toolbox

Our team of graphic designers and animators created a brain trust to bring you this list of four tools to help you flex your creative muscles! Whether you’ve been designing for ten minutes or ten years, Adobe’s arsenal of design software –– highlighted by programs like Illustrator, Photoshop, and InDesign –– gives you everything you need to develop your skills and create stunning, eye-catching graphics. With hundreds of available tools at your fingertips, there’s no limit to the graphics that you’re able to create through Adobe’s software –– but like mastering any skill, it’s going to take time, practice, and a whole lot of patience to reach that point. If you ever find yourself feeling overwhelmed by the blank page (or screen), don’t hesitate to turn to Dribbble’s endless fountain of inspiration to help overcome your latest creative block and jump-start your next design.

IMGE Strengthens Internal Leadership with Seasoned Veterans

We’ve got the best team in the business, at every level, and we know that these leaders have the experience our clients need to craft innovative new digital strategies in 2021,“ said Megan Foote, Executive Vice President. As a Digital Director at IMGE, her in-depth experience guiding digital strategies for every type of political client puts her in a position to share that expertise across our entire company. His broad range of experience, from working on Marco Rubio’s 2016 presidential bid to integrated issue advocacy and corporate outreach campaigns, Mike is someone you want leading your advocacy efforts. As IMGE builds out exciting new data offerings, Director of Marketing Alex Boedigheimer is shifting to focus full time on this new challenge.

What’s the Deal With Responsive Search Ads?

To the person scrolling through search results on Google, responsive search ads look a lot like traditional search ads with a few headlines, a description, and a URL. Instead of writing those ad pieces as one big cohesive ad unit, responsive search ads mix and match different variations of headlines and descriptions to find the winning combination. Responsive search ads use machine learning to test countless combinations of ad headlines and descriptions and create the most relevant ad possible based on what users are searching for and what device they are searching on. Thanks to Google’s extremely powerful AI, responsive search ads can help you get the right message in front of the right person at the right time.

What Is Rumble? The Next Social Video Giant?

As restrictions in YouTube’s content policy become more stringent, many content creators are switching to Rumble to publish their videos. Some conservatives are hesitant to use social media outlets like Twitter, Facebook, and YouTube because they believe the content is filtered to meet guidelines and that popular conservative creators are shadowbanned. While YouTube only shares 10-15% of ad revenue with users, Rumble shares up to 60% of ad revenue with its users. YouTube recommends videos for users based primarily on previously watched videos while Rumble displays videos solely in chronological order from creators that a user follows, allowing users to select what content they want to consume without influence.

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