Interbrand
Score (What’s this?)
Perlu Network score measures the extent of a member’s network on Perlu based on their connections, Packs, and Collab activity.
Grow brands. Grow business.
Last November, online giant Amazon unveiled its first brick-and-mortar store in Seattle’s University Village shopping mall, with the aim of combining the best aspects of their online service with a physical experience. Many traditional brick-and-mortar brands, meanwhile, are embracing the idea of the “experience store”—spaces where customers can engage directly with the brand, without necessarily shopping for the product. Retail brands are getting smarter about engaging the consumer through dynamic social media channels, innovative retail strategies, digital-savvy physical stores, and an array of interconnected customer experiences. It’s time to rethink the divide between online and physical retail: as the Best Global Brands in the retail sector are showing, it’s time to break out of the box.