Perlu Network score measures the extent of a member’s network on Perlu based on their connections, Packs, and Collab activity.
Their Google Analytics account, we discovered, was tracking many non performance KPI’s (Key Performance Indexes) causing any conversion based optimization tools to fail. The Adwords experts at GreenBanana were able to build a flexible adwords platform that enabled us to adjust ad copy rapidly to adapt to rapidly chanting incentives and competitive pressures. Now for the fun part: Imaging if you could calculate the best time of day, device, ad position, ad copy, ad group, landing page, location and ad extension to deliver the most conversions every hour, 24 hours a day. Below is 2 week year over year snapshot comparing of BOTH Paid Google traffic and conversions over a 2 week period on GreenBanana’s new bid management platform to Paid Google traffic running directly on Google’s Adwords platform.