When you run Instagram influencer marketing campaigns, you should take into account factors such as the app’s algorithm changes, user engagement, influencer’s content style, and your campaign goals, to name a few.
The main types of Instagram influencer posts include feed posts, Stories, giveaways, and brand takeovers.
Brand takeovers will reinforce a brand’s own audience and attract the influencer’s audience.
A. A brand’s desired following range will depend on a brand’s budget and target audience.