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Things might look a little different these days, but in Texas, the fall months usually mean football, unpredictable weather, and the chance sighting of a leaf changing color. As your clients prepare their homes for colder weather, you’ll be able to keep yourself in the top of their mind by helping them find good help quickly. Create a Winter Weather Prep checklist or ebook that visitors to your site can download by signing up for your email list. Tips 20 Fresh Fall Ideas for Generating More Leads 3 Fall Marketing Ideas for Real Estate Agents
From first-time buyers to seniors to luxury buyers and sellers, there are benefits to finding and developing your particular market. Think about the questions your clients ask and the needs you see in your current audience – which needs can you match with your skills? First time buyers make up a whopping 37% of the market while luxury homeowners are in at just 8%. With these 4 questions answered honestly, your niche should become clear to you, giving you the information you need to market yourself properly and reach an audience that needs you the most.
In the not-so-small Real Estate World, it’s easy to feel lost in the crowd. Just as in any other business, potential clients are looking for someone who can understand their unique needs, whether it’s a veteran, a luxury buyer, a senior citizen, or a first-time buyer. Newer agents may want to focus on a particular neighborhood or zip code, a specific type of property, or a specific kind of client. One great way to separate yourself from the crowd is to offer training events or workshops that connect with the public in a meaningful way.