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As video game companies continue to court the music industry, presenting themselves as immersive marketing tools during a largely concertless 2020, Lil Nas X is the latest high-profile act to join the trend: The “Old Town Road” rapper has announced that he will perform a virtual concert on Roblox, one of the most popular kids’ video games on the market. The concert, which will air on Saturday, November 14th at 4 p.m. Eastern time with a pre-show Q&A at 7 p.m. Eastern time the day before, is a collaboration nearly eight months in the making between Roblox, Lil Nas X, and his label, Columbia Records. Roblox met with Sony Music’s corporate team earlier this year looking to develop a major in-game concert; Columbia CEO Ron Perry and senior vice president of experiential marketing and business development Ryan Ruden successfully pitched Lil Nas X, seeing him as the best fit for the game’s younger demographic. For the Lil Nas X show in particular, with so many artists taking to Fortnite since the pandemic began, Columbia sees hosting first the Roblox concert as a way to break new ground and help create a distinct moment for one of its biggest superstar acts as they begin to push new music.

Madison Beer offers a reflection on her own fragility with her new song “Stained Glass. This song was my message, not only to the public, but to those around me, to be more gentle on people and not judge them so hard, because you never know what someone’s been through,” Beer said in a statement. People sometimes assume that I’m OK when I’m not; people don’t really see the parts of me that are the ugly, sad or depressed, they only see the sides they want to see, or the sides I feel comfortable to show because of the scrutiny that I’ve been under in my life.” She was signed to Island and released several singles before her debut album for the label was ultimately scrapped.

The two have a long history together; Khaled first encountered Diddy in the Nineties when he was a new radio personality and Diddy was one of the most dominant figures in hip-hop, as an artist and the CEO of Bad Boy Records, the home of the Notorious B. I.G., Faith Evans, Mase, and more. I wouldn’t be able to do a lot of the things I’m doing now if it wasn’t for Puff Daddy. When I look at what I do, I call myself an inventor: an inventor of culture, an inventor of music, an inventor of disruptive ideas. I woke up one morning and said, “Man, I work this hard, got all these awards, got all these Number Ones, but I don’t see nothing that I have if it go tomorrow.

His name has appeared on concert posters and in press releases alongside rock & roll luminaries like Gene Simmons of Kiss, Mötley Crüe’s Vince Neil and ZZ Top’s As he did with the Titans Tour, Reed sold the Metal All Stars concert with metal-legend headliners like Slayer’s Tom Araya, Judas Priest’s Rob Halford and Megadeth’s Marty Friedman. Similar to the Rock N’ Roll Allstars, it would be the first time for metal legends like Slayer’s Tom Araya, Judas Priest’s Rob Halford and Megadeth’s Martin Freedman to share the stage together to jam their respective bands’ legendary songs. Megadeth’s Nick Menza also backed out of the tour, as did Mötley Crüe’s Neil, Venom’s Cronos, and Accept’s