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Pixability is a video software & insights company that uses machine learning to target and optimize audiences on YouTube, Facebook, Instagram and Connected TV to drive better performance.
The industry’s first solution that unites video wherever it’s watched Read Latest Blog Post Facebook Will Soon Pause Campaigns Using 10-Second View Optimization How Marketers Can Scale Brand-Safe Video Performance Across YouTube, Facebook, and Instagram In A Row Get To Know Our Chief Data Scientist, John Mercer
So far, video content around the college basketball tournament series has attracted over 22 million views. The official March Madness YouTube channel has received a total of 4.4 million views in the two months it has been live, and 9,208 subscribers. In comparison, the official NFL YouTube channel accumulated 18.8 million views after its first two months live — 4x as many views as March Madness. Brands who sponsored 2015 March Madness have seen varying degrees of view growth on YouTube as a direct result of the sponsorship.