McGrath Power & PR

I was a social media intern for a non-profit organization helping to prevent animal cruelty, a PR intern at an agency with fashion and lifestyle clients, and an intern in the advertising department of a publication for the food industry. Some in the communications field are, ironically, introverts, but having a friendly personality goes a long way in getting to know your coworkers better and building connections you can leverage later in life. Working on a new assignment, sending an important email or attending a meeting provides insight into the roles others have in the company. If you want to live in a certain city in the future, interning at a company based there can help you build a strong network to guide you later on.

If not, you should consider implementing a creative social media campaign, which is a planned effort to support business goals using social networks. It’s the perfect way to create brand awareness and meet your business goals, while keeping your content fresh and innovative. During this phase, it’s key to come up with a campaign theme and tactics that are unique to your company, will resonate with your target audience and will support your goals. Second, keep in mind that visual content is key to engagement because you’re more likely to capture your audience’s attention with a photo or a video post.

August 21, 2018 – McGrath/Power, a leading, independent integrated communications agency, has been selected to speak at the U. S. Cannabis Conference and Expo on August 25 in Miami, Fla. and the Grow Up Conference and Expo on September 7 in Niagara Falls, Ontario. Speaking at both conferences will be Founding Partner and CEO Jonathan Bloom, who will present on the many ways cannabis brands can use public relations to build trust among key audiences to meet business goals. The U. S. Cannabis Conference and Expo brings experts and business leaders from around the globe together for an event that emphasizes the evolution and impact of the cannabis industry. In A Regulated Market” Bloom will discuss creative communications strategies to get your brand’s message out in a regulated cannabis industry.

SAN JOSE, Calif., August 14, 2018 – McGrath/Power, a leading, independent integrated communications agency, has been selected by Cision® to drive the Company’s strategic planning and execution, including media, analyst and influencer relations, speaking and awards. We selected McGrath/Power as our communications partner for their strong strategic thinking that combines vision with effective tactics,” said Nick Bell, vice president, marketing communications, Cision. McGrath/Power has helped guide companies in a variety of sectors through this type of evolution over the course of their 35 years in Silicon Valley, making them the ideal partner to expand Cision’s thought leadership position during this time of transition. ” Cision’s software, including Cision Communications Cloud, allows users to identify key influencers, craft and distribute strategic content, and measure the meaningful impact of communications campaigns, including earned media.