clickrain.com

Kate joined the online marketing team in 2014 and has been instrumental in bringing new ideas and strategies to her clients during her time here. Kate always has her clients’ best interests in mind, and challenges them (and the rest of the team) to look forward to what's next in online marketing,” said Chris Prendergast, director of online marketing. As Senior OMS, she will be able to focus on long-term digital strategies for all of the Click Rain clients, and will help shape internal client processes. This role will allow me to focus more of my time on higher-level strategy for our clients, as well as focusing on how emerging trends will fit within their business models—all things I love doing!

Not only are your customers likely on social media platforms like Facebook and Twitter, if they ask your company a question on these platforms, 42% expect a response in under an hour, 25% in the same day, and 9% want it in 5 minutes! Facebook and Twitter are coming out with ways to reward companies with good customer service response rates and to make their platforms more customer service-friendly for consumers. Neither party wants to send multiple messages of just 140 characters each, so this will be a great way to provide full customer service through Twitter rather than creating another step by asking the customer to email you so that you have enough characters to respond. If someone tweets at your brand and you want to continue the conversation in private, invite customers to direct message you so other users see that you respond to customer concerns and questions.