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Founded in 2017 by mama and entrepreneur Larinna Cothren, California label BITTY BRAH imbues their snapback hats with an easy attitude via bright hues and surf-inspired patterns. Water-resistant and packable, these are the hats for long days in the sun. What's more, for every hat sold, 10 diapers are donated to families in need.
I would have to say our #1 feature that everyone loves is the drawstring. ⠀⠀⠀⠀⠀⠀⠀⠀⠀ When I set our to make a hat with a drawstring, I sat in our living room stealing the shoelaces from my husband’s shoes and cutting holes into old hats to show manufacturers examples of what I wanted them to make. I would then take photos on my phone and email it to manufacturers to see if they could do it. At the time, I had no resources that would allow me to even attempt to make anything professional looking so I had to make do with the resources I had. ⠀⠀⠀⠀⠀⠀⠀⠀⠀ Here I am a year and a half later and reminding myself how far I’ve come. 💗 ⠀⠀⠀⠀⠀⠀⠀⠀⠀ 📸 @dearesthoneyphotography