But, when you make things difficult for the vine, restricting water supply, and making nutrients scarce, instead of devoting itself to growing big and sprawling, it will focus its effort on reproducing itself, which for a vine means making grapes.
In my upcoming book, The Mindset of a Sales Warrior, I dedicate an entire chapter to this idea that your authentic self is your uncomfortable self.
But sales warriors use discomfort as a springboard for growth because they know that nothing could be more authentic than finding the tension between complacency and mastery, living inside that tension, and using it to grow their skills, ability, and inner strength.
So if you’re not uncomfortable, you’re not working towards authenticity, because your authentic self is your growing, learning, uncomfortable, and improving self.