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As another Mother’s Day enters it’s final hours, I have a message for those of you out there like myself…whose Mother’s are no longer with us: When we embrace the best of the memories she gave us… we honor the sacrifices she made to create them. When our actions are a reflection of her finest qualities… we celebrate her life in so many different ways

The collectively attentive gaze told me I was registering in their minds as a bit of a Martian. Well, I am an artist after all…and truth be told, we are processed by most people from time to time as possibly originating from another planet

In referencing one of Jerry’s new projects, Jerry Before Seinfeld, Fallon showed a picture of a lifetime of Seinfeld’s material, in 8 ½ x 11 notebook form, patch-worked together on a street in New York City. It’s the difference between telling someone it’s time to put away the crayons, or encouraging them to progress to more impressive medium. For me, it’s been a great way of working on expanding my productivity in an organic manner, versus the linear approach to creativity, that can lead to the activity feeling like an obligatory task…one project at a time. * Recognize that creative time and free time are very different: If you really want to be successful…you need to live it.

The overarching strategy is fairly simple, not all that new, but it’s still something so many businesses miss in their overall customer experience. In essence, what was their “big ball of twine” experience, and did their design act as a catalyst for guests to REALLY engage with their story? The following is the shorthand of my presentation to the WBBA, that I believe has an application not only for other businesses looking to engage customers, but also for anyone interested in creating authentic interiors with a mix of both substance and style. Start by documenting YOUR original story: Rule #1-Don’t assume people already know it…or remember it.