happily, hedy

Still can't get enough of this new website for Elderberry Syrup Mamas...😁 The best part? The day the website re-launched, they saw sales and email subscribers coming in already. Want a new website for your own business that brings the same? Feel free to fill out our inquiry form (link in bio) and let's chat! And to my U.S. friends, be sure to go check out all of their amazing elderberry products and purchase some for yourself through the new site! Elderberrysyrupmamas.com 😊

Happy launch day to @elderberrysyrupmama! This was certainly one of my favourite projects to work on. Elderberry Syrup Mamas is a brand selling various elderberry products to help boost wellness and health, perfect for the whole family. I loved that the business was already established with a retail presence at brick-and-mortar stores, and that I was able to help the company build up their e-commerce site and online presence as they further expand! Since our client, Misti, already had branding done, we seamlessly incorporated it throughout the site. She was going for a modern, vintage, yet fun apothecary style...and I've got to say, I am super proud of how it turned out! E-commerce websites are our specialty here at Happily Hedy, and I had such a great time working on this one for Elderberry Syrup Mamas. Feel free to head over to [elderberrysyrupmamas.com](http://elderberrysyrupmamas.com) to check it out! ❤️

You are so much stronger than you think you are! Just a little reminder that you can make anything happen if you set your mind to it. Tag anyone down below that you think needs to hear this!

3 STEPS TO NICHE DOWN AND DEFINE A PROFITABLE TARGET AUDIENCE 1. Segmentation- divide potential target audience into several groups. 2. Solution Development- cater your product or service specifically to those individual groups, each in different ways. 3. Testing- test the waters with your product or service while continually receiving feedback for improvement. Swipe to learn more about these 3 points and DM us if you'd like help with your own marketing strategy!

YOU MIGHT BE DEFINING YOUR TARGET AUDIENCE IN THE WRONG WAY... Are you confused about how to create a target audience persona in an effective way? It is NOT about imagining what a random person's qualities are. Instead of imagining who your ideal clients are, find REAL people with REAL problems that need to be solved. Swipe above to read more about this! And give us a follow because we will be posting about what you CAN do to effectively create a target audience on Monday!

I absolutely loved working with Fisayo on her website design! It's amazing to know she also enjoyed the experience of working with me and letting me help to create her ideal vision for her website. If you too are looking for a strategic web designer to bring your business to life online, send a DM or fill out our inquiry form (link in bio).

We've done several subscription box websites, and I've got to say, it's quite fun! Plus, we build and design a lot of e-commerce websites across several different industries, from online courses to ticketed bookings. So we've really refined our e-commerce web development offerings to be MORE than simply adding an online payment channel to your site. Swipe to see what we do differently (and what all e-commerce websites should have, really). Looking for a subscription box or e-commerce website? Send us an inquiry through the link in our bio.

Happy launch day to @visionboardnbeauties! Super excited about this subscription box e-commerce website as it combined some of my favourite things: - self development & faith-based business - classy pink & black theme - run by a woman of color (with a community of WOC too 🙂 ) Go check out their new website: visionboardnbeauties.com, it was such a blast to make this Shopify subscription website! #webdesignstudio #ecommerceexpert #shopifytips #businesstipsforcreatives #freelancerslife #businessbydesign #brandingservices #visionboards #girlbosswebsites #femalewebdesigner #femalewebdesigners #shopifydesigner #shopifydeveloper #shopifywebsite #shopifywebsitedesign #shopifywebsitedesigner #blackownedbusiness #creativeladycollective #wocbusiness #wocdesigner #pinkmoodboard #pinkdesigns #businessownertips #businesswomenlinkup #monthlysubscriptionbox #subscriptionboxbusiness #texassmallbusiness #texassmallbusinessowners #faithbasedbusinesses #faithbasedbusinesswoman @hautestockco

TOP 5 PRODUCTIVITY TOOLS I USE EVERY DAY – These have actually been a gamechanger. Scroll below to see my favourite tools for my personal AND business productivity, and my best productivity hacks! 1. Suitedash: my client portal software, literally the best purchase I've made for my business. I use it for project management, timers, invoicing, etc. (practically everything!). Makes it so easy to manage and communicate with clients. @suitedash 2. Google Calendar: this runs my life, seriously. I put zoom meetings and links into here, as well as all my time-blocking plans for the week. I especially love the notifications that keep me on track throughout the day. @google 3. Calendly: I use this to book calls with people, so I save the back and forth emails (particularly for client consultations and meetings). Love how it connects with zoom and google meet, as well as my Google Calendar so I don't have to do much except send people the scheduling link! @calendlyhq 4. Notion: I just to brain-dump things everywhere and sometimes it can be hard to keep track of where you wrote down certain info. So I use Notion as a behind the scenes dashboard for my own life and business. It's pretty great for project management with teams as well! I used to use Trello, but found Notion to be much more intuitive (and love the UX and UI design too). @notionhq 5. Be Focused: When I really need to focus in on a task, I usually open up this app on my computer (and chuck my phone to the side). You'd be surprised how effective it is to just turn on a timer – it's helped me stop procrastinating too. P.S. I have affiliate discount links on most of these productivity tools because I use them so much haha, so shoot me a DM if you're interested links to any of the above 😉

Want to work with us this summer? Here's how you can: ✨ NEW BRAND/WEB DESIGN: We're raising our rates in the end of June, so if you've been interested in a brand and/or website refresh, this is your time to snag a spot for July and August! And if you've got someone to refer, this is a great opportunity to give them a heads up as well. :) Go over to our website to check out our packages, and feel free to send an application to work together through our contact form. 👩🏻‍💻 RETAINER WORK: This is an exclusive offering for existing/past clients! If you've worked with me before, reach out about my retainer packages where I can do on-demand graphics and work. 🖥 NOT READY TO INVEST IN CUSTOM WORK?: I've got something for you! Look out for updates in our shop, where we'll be dropping some gorgeous templates that make it quick and easy to get launched and level up your business's presence. Wherever you're at in your business venture, here's to an amazing summer ahead! P.S. This post wraps up our little feature of the @discover_denmark_diary brand! I'm still absolutely in love with the concept, especially the submark on the 1st page. 😇 Make sure to reach out if you're ready to take your business to the next level with a custom strategically-designed brand! #thisgirlmeansbusiness #businessownerlife #instantbossclub #femfeed #herestothecreatives #femaleceo #creativechics #visualidentitydesign #shedesignedalifesheloved #colouraesthetic #brandidentitydesigner #brandesign #freelancerslife #sheboss #inspirationalbusiness #inspirationalblogger #inspirationaldesign #inspirationalwoman #womenandcoffee #designcompany #websitetips #websitecreation #webdesigner #alifeofintention #purposefullyliving ##scandinavianaesthetic #nordicaesthetics #minimalmoodboard #greymoodboard

Throwback of a brand we worked on last summer! Discover Denmark Diary (@discover_denmark_diary) is a blog full of character and brilliant advice on life and motherhood run by a beautiful mom of 3 girls. It was an honour to be able to create a logo that highlights the lively aesthetic of Niceno's blog just as it deserved. Stay tuned for some more posts about this brand + new projects to come, and give us a follow to stay updated! #brandingprocess #brandingadvice #digitalbranding #brandcolors #brandcolours #purposefulbranding #branddesignagency #brandingforcreatives #brandingspecialist #brandidentitydesigner #scandinavianaesthetic #nordicaesthetics #minimalmoodboard #greymoodboard #mommyblogs #motherhoodblog #denmarkblogger #instagramcontentcreator #instagramfeeddesign #graphicdesignerportfolio #graphicdesigninspiration #brandstudio #bloglogo #newblogdesign #blogdesigner #brandingdesigninspiration #brandingdesignagency #brandingdesignstudio

What makes a small business so special? The passion and people behind it. The care taken when packing every order, designing every detail, and delivering an exceptional service. With every entrepreneur I work with, I can always feel the love they have for what they do, and I think that is really the essence of what it means to run a small business. Tag your favourite small business in the comments to spread the love! #chattycaptioncommunity #smallbusinessbigheart #femaleentrepreneurassociation #howtosupportsmallbusiness #smallbusinessbigdreams #smallshopsnetworking #creativemarketing #etsyshopofinstagram #etsyshoplove #stickershops #smallbizsquad #businessidentity #entrepreneurshipmadesimple #businessownertips #businesswomenlinkup #shedesignedalifesheloved #servicebasedbusiness #entrepreneurialspirit #girlbossmindset #entrepreneurminds #marketingcampaign #societygal #graphicdesignerlife #websitedesigner #smallbusinesscanada #smallbusinesshelp #smallbusinesscommunity #smallbizclub @hautestockco

5 WAYS TO MAKE YOUR BRAND MORE DESIRABLE AND BOOST SALES What do great brands have in common? These 5 things! They’re what makes people go “this product/service is exactly for me” and then hit “BUY”. Use these 5 tips to do the same for your customers! P. S. Looking for some done-for-you help to level up your brand in these ways? Shoot us a DM ☺️

New month, let’s crush these goals! Drop some of the goals you’re working on this month in the comments and let’s make it happen! P.S. go check out my latest podcast episode that was just released, to hear the 3 goals I’m working on in March for my business. You might be surprised and pick up a couple tips to try for yourself too!