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Ashley Wool wrote her first song at the age of 7 to accompany a "butterfly rock star" character she conceived for Halloween. Her one-of-a-kind theatrical instincts have informed her artistry ever since. As a college freshman, she released an EP, Not Otherwise Specified, which she funded by washing dishes in her school dining hall. Recorded on analog with live instrumentation and no frills, her "little record that could" gained airplay on numerous radio stations and podcasts, securing her a comfortable niche in the indie music scene.
Ashley stepped out of the indie music world after college to focus on theatre, building a dynamic resume of critically-acclaimed performances, but she soon felt the urge to return to making art that wasn't "on-brand." In collaboration with producer Gabriel Pressman and industrial rock singer/songwriter Garek, the pieces began falling together for a new album, and Boycott Ashley Wool was born, spawning the singles "Half of My Life," "Automatoronic," and "Starving Artist." The album title originated as a cheeky nod to Internet trolls, but on the album it takes on a deeper meaning as themes of rebellion, insecurity, privilege, and betrayal play out over catchy pop hooks fused with industrial and punk influences—and of course, plenty of theatrical flair.
She is, after all, still a butterfly rock star on the inside—just older, wiser, and hopefully woker.